Tag Archives: Lifestyle

Greatist Acquires Active Lifestyle Brand Blood, Sweat & Cheers

Greatist acquires Blood, Sweat & Cheers.

Greatist today announced the acquisition of Blood, Sweat & Cheers, the email newsletter and website that helps active people find the most fun activities to do with friends.

The acquisition of BSC strengthens Greatists leadership of health and active lifestyle coverage for millennials. It also increases Greatists opportunity for events, e-commerce, and brand partnerships.

Ive been a huge fan of Blood, Sweat & Cheers since its launch, said Greatists Founder and CEO Derek Flanzraich. The acquisition of such a powerfully aligned partner reinforces our role as the leading next-generation media company for healthy-minded millennials.

Launched in 2011 and reaching 10 million monthly readers today, Greatist produces high-quality health and wellness content, engaging an educated, social, and mobile audience through its friendly, fun, and shareable voice.

Since coming out of beta in 2012, BSC has helped more than 600,000 subscribers find fun and active things to do with friends. It has targeted the growing and youthful movement of people interested and participating in nontraditional recreational activities such as Tough Mudder, The Color Run, CrossFit, and intramural sports leagues. It has grown 900 percent over the past two years, generating revenue through e-commerce, events, and advertising for brands such as REI, Miller, and Crunch.

I conceived of Blood, Sweat & Cheers because I saw this new movement of people blending their fitness lives with their social lives, said Jonathan Ages, CEO and Founder of BSC. We help people get up off the couch to have more fun. As part of Greatist, theres an opportunity to do even more for our readers and partners.

Through our many partnerships with BSC, Ive seen first-hand how strongly their subscribers connect with the brand, said Flanzraich. Its an influential voice that people trust. And we’ll continue honoring that trust by bringing those readers even more of the content they love.

BSCs email newsletter, website, and events will be integrated into Greatist. Ages will lead the transition and provide consulting services for Greatist.


Lifestyle Hearing Celebrates Better Hearing Month By Offering Complimentary Hearing Screening


In recognition of May is Better Hearing Month, Lifestyle Hearing, in the office of Dr. Rosner Ear, Nose and Throat Specialist, is offering new and returning patients a complimentary hearing screening and consultation.

Hearing loss affects nearly one in five Americans 12 years and older:

Excessive noise is the number one reason for hearing loss
65 percent of people with hearing loss are below retirement age

While hearing loss is common, it doesnt need to hold people back. According to the Better Hearing Institute, nine out of 10 hearing aid wearers report improvements in their quality of life. Like other high-tech devices, hearing aids have advanced significantly in just the past several years. Todays hearing aids come in a range of styles from small and discreet behind-the-ear styles, all the way to invisible. They also feature directional technology that zeroes in on companion’s voices while suppressing other noise around the wearer.

People often dont get hearing aids until someone close like a family member or friend pushes them to it, said Angie Lederman, MS, CCC-A from Lifestyle Hearing. What better time than during Better Hearing Month for people to find out if they have a hearing loss? And if they do, we can help them find hearing solutions that fit their hearing and lifestyle needs.

Visit Lifestyle Hearing for a complimentary, no-obligation hearing evaluation. Patients can learn more about the latest hearing aid technology and get all their hearing questions answered.

About Lifestyle Hearing

Lifestyle Hearing in the office of Dr. Rosner Ear, Nose and Throat Specialist combine medical and rehabilitative expertise to recommend solutions that fit your hearing loss, lifestyle, and financial needs best. For over 20 years, weve shared our medical expertise with patients through hearing health care and education. For more information or to set up an appointment with Lifestyle Hearing, please call 248-844-2966 or visit http://www.rochesterhillshearing.com.


Angie Lederman, MS, CCC-A

Lifestyle Hearing